Presentation
Why study on the BBA International?
Studying on the BBA International means maximum flexibility: the opportunity to personalise the programme by choosing from a range of international destinations in Year 1, namely the USA, Australia or Singapore, as well as being able to learn 100% in English. It also means benefitting from up to 3.5 years of international experience, including a 12-month internship, and a year of academic expatriation in Year 3.
Excelia favours an innovative and responsible approach to teaching, in response to the challenges of the ecological and social transition, with projects such as ILE© and Climacité©. The BBA has earned worldwide recognition thanks to its double accreditation - EQUIS, AACSB - and ranks among the best BBAs in national and international rankings. There is a choice of study campus, La Rochelle or Paris, with students benefitting from personalised support in stimulating, multicultural academic environments.
An overview of Excelia’s BBA International
Excelia's BBA International has been designed to prepare you to become a multilingual executive ready to meet the challenges of the global marketplace. This 4-year programme will immerse you in an international environment with multicultural year groups and close working relationships with your lecturers and professors from all over the world. By combining this diversity with a wealth of international experiences, the programme provides you with a thorough grounding in geopolitics and intercultural and international management, underpinned by solid values and hands-on projects.
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LanguageEnglish / French
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QualificationBachelor (4 years of higher education)
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Location
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Tuition Fees
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In shortInternational Business, Geopolitics, English, Expatriation, Multicultural
Accreditations
5 reasons to choose the BBA International
Immersive experiences
The BBA International offers you a veritable immersion in the fascinating world of international business. Right from the first year, you have the opportunity to head abroad to such major destinations as the United States, Australia and Singapore. With up to 3.5 years of international experience, you will develop an in-depth understanding of cultural and economic issues around the world, whilst at the same time enhancing your profile with 12 months of internship experience abroad.
A 100% intercultural programme
Joining the BBA International means becoming part of a truly multicultural year group, with 40% international students of over 30 different nationalities. This diversity is complemented by academic partnerships in 35 countries and the opportunity to learn a third modern language such as Chinese, Russian or even Japanese. You can also choose to study 100% in English, ensuring you are fully prepared to embark on an international career.
One of the best BBA programmes in France
The BBA International boasts triple accreditation (EQUIS, AACSB and CEFDG), a guarantee of its internationally recognised academic excellence. Ranked among the best BBAs in France, the programme offers you a rigorous learning environment, combining sound theoretical knowledge with innovative hands-on projects. You will benefit from the expertise of teachers and professors from around the world who are experts in their respective fields.
Responsible pedagogy shaping responsible leaders
Excelia has placed the ecological and social transition at the heart of its pedagogy. With initiatives such as the Immersive Learning Experience (ILE©) as well as the Climacité© and Humacité© projects, you will have the opportunity to undertake tangible projects preparing you to become a responsible driver of change. The programme will enable you to develop responsible management practices in line with the expectations of the world of tomorrow.
A personalised programme to reflect your international ambitions
The BBA International offers you the possibility to customise your studies to match your aspirations. Whether you choose to study in La Rochelle or Paris, you can personalise your education with the opportunity of studying for one of our 17 international double qualifications. You will also benefit from individual support, with intimate year groups to maximise your academic and professional success.
Programme structure
French Track in La Rochelle or Paris 
International Track - Singapour
International Track - San-Diego, USA
International Track - Sunshine Coast, Australia
French Track in La Rochelle or Paris
Early immersion Track with our German partner OTH Regensburg
International Track
Early immersion Track with our German partner OTH Regensburg
French Track in La Rochelle or Paris
International Track in La Rochelle
What expatriation opportunities does the BBA International offer?
Excelia's BBA International offers international immersion from the very first year of study with its International Track, enabling you to start your studies at one of our renowned partner universities in Singapore (James Cook University), the USA (San Diego State University) or Australia (University of the Sunshine Coast). You will receive individual support for your expatriation, including assistance with obtaining a visa, insurance and accommodation. This enriching experience in English will equip you for international careers in business, marketing and management.
Available from Year 2 of the programme, the Early Immersion Track offers you the opportunity to study for a double qualification through an internationally-recognised exchange programme between Excelia and OTH Regensburg in Germany. This unique track combines studies in France and in Germany with professional placements, thereby boosting your employability in today's global market.
More about the Early Immersion Track
Furthermore, you can choose from 102 partner universities in 37 countries for your academic exchange year abroad, with destinations in the Americas, Europe, Asia, and Oceania.
Rankings
3
L’Etudiant 2022
Post-High School rankings
5
Challenges 2024
4-year post-High School programmes rankings
7
Le Point 2024
4-year undergraduate programs rankings
FAQs
- Why is the BBA International different from other international business programmes?
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The BBA International at Excelia stands out for its multicultural focus and the possibility of international immersion from Year 1. With internship and expatriation options in prestigious destinations such as Singapore, the United States and Australia, as well as its extensive network of 60 partner universities in 35 countries, the programme offers a hands-on approach, a unique experience and a comprehensive educational foundation that will prepare you effectively for the challenges of the global marketplace.
- What are the career opportunities after Excelia’s BBA International?
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The skills’ profile of BBA International graduates is highly sought after by international companies for positions such as Export Manager, International Marketing Project Manager, Strategy Consultant, to name but a few. Thanks to their solid grounding in intercultural management and their excellent language proficiency, our graduates are perfectly equipped to succeed in a wide range of sectors, including international trade, marketing, finance, and consulting. In fact, 90% of our BBA graduates hold positions directly linked to international business, working in all sectors, across all 5 continents.
- What support is there for expatriation on the BBA International?
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Expatriation is an integral part of the BBA International, with the possibility of heading abroad as early as Year 1. At Excelia, our International Relations department provides personalised support to help you adapt to life abroad, including assistance with visas, insurance, grants, and accommodation. This international immersion enables you to acquire the cultural and linguistic skills that are essential for a successful international career.
- What are the admissions requirements for the BBA International at Excelia?
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The admissions process for the BBA International is selective and includes a review of your academic transcripts, a language test, and a motivation interview. The aim is to select candidates with strong academic potential, an international outlook and the motivation to embark on an international career. Good English language skills are also expected.
- Does the BBA International benefit from international recognition?
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The BBA International at Excelia has been awarded three prestigious accreditations (EQUIS, AACSB and CEFDG), which are a guarantee of international academic recognition. The programme is ranked as one of the best international business programmes in France, it is also State-certified with a Grade de Licence and has been awarded RNCP Level 6 professional certification, further enhancing the value of the qualification in the global job market.
- How much does it cost to study on the BBA International and what are the financing possibilities?
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The tuition fees for the BBA International are a fixed amount. Additional fees only apply to the International Track. For expatriation, financial support is available through Erasmus as well as regional grants both for academic exchanges and international internships.
Specialisations
International Marketing & Sales Management
La Rochelle ParisThe aim of this specialisation is to introduce you to international marketing and sales management strategies. It covers marketing innovation, global account management, distribution channel management and international sales, with a focus on value co-creation and merchandising.
- Courses - Year 4
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- Innovation Marketing and Value Co-creation
- Global Account Management
- Distribution, Channel Management and e-Commerce
- Brand Management and Merchandising
- International Sales
Sustainable Performance Management
La Rochelle ParisThis specialisation enables you to develop skills in advanced process management and sustainable performance. You will learn how to align the global supply chain with sustainable development, whilst leveraging digital transformation to improve performance management.
- Courses - YEAR 4
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- Advanced Processes and Operation Management
- Global Supply Chain Management and Sustainable Development
- Performance Management and Digital Transformation
Data Management and International Business
La Rochelle ParisThis specialisation provides you with skills in data analysis for international business. There are lessons in business intelligence, statistical analysis, and Big Data, as well as Python programming, along with legal and ethical issues associated with data processing.
- Courses - YEAR 4
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- Business Intelligence
- Big Data Analytics for Business
- Statistical Data Analysis
- Data Analysis in Excel
- Coding in Python
- Data: Law, Ethics and Security
International Finance
La Rochelle ParisWith a focus on international finance, this specialisation explores audit techniques, financial markets, mergers and acquisitions, and sustainable finance. You will also learn about corporate governance and ethics, as well as the important tool of data visualisation using dashboards.
- Courses - YEAR 4
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- Techniques of Audit
- Financial Markets
- Mergers and Acquisitions
- Sustainable Finance
- Corporate Governance and Ethics
- Data Visualisation Dashboard
Lessons
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Year 1
Understanding international companies… the way they function and their markets -
Description Cours EN
You can choose to study in French on our La Rochelle campus or in English on either our La Rochelle or our Paris campus.
SEMESTER 1
Management
- Fundamentals of Marketing
- Business Game
- Business Analysis using Excel
- Management of HR & Organisations
- Principles of Economics: Introduction
Geopolitics & World Knowledge
- Geopolitical zone: European Union – Challenges & Diversity
- British civilisation: England
- The Challenges of Climate Change: the case of water
Languages
- 1st Modern Language
- Communicating in English
- TOEFL training
- 2nd Modern Language
- 3rd Modern Language (optional)
Personal Development
- Embarking on your Career
- Group Coaching
Experiential Learning
- Association-based, artistic, sporting or cultural project (SCAP)
- Consultancy Project
- Series of Lectures
SEMESTER 2
Management
- Principles of Accounting
- International Marketing
- Organisational Behaviour
- Legal Framework of a Business
- Principles of Economics: challenges of sustainability
Geopolitics & World Knowledge
- Geopolitical zone: The Americas
- Geopolitical Science Methodology
- Climatology, Water, & Environment
Languages
- 1st Modern Language
- Communicating in English
- TOEFL training
- 2nd Modern Language
- 3rd Modern Language (optional)
Personal Development
- Group Coaching
- Building your Personal Brand
Experiential Learning
- ‘First Professional Experience’ internship or Humacité© project
- Tech Weeks
- Association-based, artistic, sporting or cultural project (SCAP)
- Series of Lectures
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Year 2
Understanding international companies… operations management -
Description Cours EN
You can choose to study in French on our La Rochelle campus or in English on either our La Rochelle or our Paris campus.
SEMESTER 1
Management
- International Trade Techniques
- Business Processes & Operations Management
- Intercultural Management
- Financial Management
- International Economics & Sustainable Development
Geopolitics & World Knowledge
- Geopolitical zone: Asia – Challenges & Diversity
- New Methods of Responsible Consumption: the issue of water
Languages
- 1st Modern Language
- PrepMyFuture (TOEFL preparation)
- Communicating in English
- 2nd Modern Language
- 3rd Modern Language (optional)
Personal Development
- Oral Defence of Year 1 Internship
- Building your Personal Brand
- Group coaching
Experiential Learning
- Series of Lectures
SEMESTER 2
Management
- Supply Chain Management
- Introduction to Research
- Fundamentals of Information Systems & Digital Transformation
- Fundamentals of Management Control
- Market Research
Geopolitics & World Knowledge
- Geopolitical zone: Asia - Challenges & Diversity
Languages
- 1st Modern Language
- Communicating in English
- 2nd Modern Language
- 3rd Modern Language (optional)
Personal Development
- Group Coaching
- Building a better world together
- Preparation for internships and other projects
Experiential Learning
- ‘Explore the world’ Internship or Humacité© project
- Tech Weeks
- Series of Lectures
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Year 3
Academic Expatriation -
Description Cours EN
The third year is the year of academic expatriation abroad, during which students will take specific courses at the partner university where they will be hosted
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Year 4
Understanding international companies… growth strategies -
Description Cours EN
You can choose to study in French or in English on either our La Rochelle or our Paris campus.
Core course modules:
Semester 1
- International Business Game
- Dissertation Methodology
- Dissertation
- International Strategic Management & CSR
Géopolitique et connaissance du monde
- Geopolitics : Americas
Développement personnel
- Workshop & Masterclass
- Oral presentation: Preparation and Defence
- Individual Coaching
Semester 2
- Dissertation in English
Développement personnel
- Workshop & Masterclass
Expérientiel
- ‘Build My Future Career’ end-of-studies internship
Specialisations:
- International Marketing & Sales Management
- Sustainable Performance Management
- Data Management and International Business
- International Finance
The different courses and projects are provided for indicative purposes only and are subject to change from one year to the next. The specialisations offered will only be available if the required minimum number of students is reached.
All you need to know about languages, assessment, lessons and your teachers
Languages:
- International students enrolled right from Year 1: more than 50 different nationalities on the programme
- Global WORLDWIDE French Track: 80% of the teaching in French, 20% in English
- Global WORLDWIDE English Track: 100% English available from Year 1 (a specific level of English is required for this track)
- 1st Modern Language: English
- 2nd Modern Language: German, Spanish, Italian, Chinese, Portuguese, Russian, Japanese
- 3rd Modern Language: a choice of languages, depending on enrolment numbers
- TOEIC and TOEFL preparation lessons
- TOIS: Test Of Intercultural Skills in partnership with ISIT
Assessment:
Three types of evaluation:
- Continuous assessment: 40% of the final mark
Throughout the year, you will work on group or individual projects, which will be marked by your teachers. - End-of-semester exams: 60% of the final mark
These take the form of written exams. - Oral presentation (defence) and end-of-studies dissertation:
The Oral is a presentation of your studies and your future studies or your professional project. Concurrently, you will also have to write a dissertation in English based on a company case study.
Types of lessons:
Your core course modules are taught as amphitheatre lessons, with your entire Year Group. In addition, you will also have tutorials in smaller groups, depending on your chosen specialisation, language ability etc. Your lessons will include games, drama and other educational activities. You will also have the opportunity to attend lectures and Masterclasses, and to participate in several business games with other international students.
In Year 1, Thursday afternoons are set aside for the School’s Clubs and Associations: your involvement is greatly encouraged and highly valued as part of your learning experience.
Your teachers:
The teaching Faculty of the BBA International is made up of French and international research-active Faculty members who are recognised for their strong expertise in the fields of management and geopolitics.
The research-active Faculty work with our laboratory, Excelia Lab, offering students innovative pedagogy. In addition, the industry professionals who teach on the programme focus on real-life business issues.
Career development and professionalisation:
- An experiential learning initiative, with lessons about the employment market in the different parts of the world.
- Workshops to train you in the techniques and use of social media.
- Real-life development and consultancy projects provided by companies to support them in their decision-making processes.
- Developing your professional network in France and abroad.
Experiences
- Business Game
- Academic Expatriation
- Excelia and the Franco-German University (FGU): a choice of 2 destinations
- 3rd Modern Language
- Humacité© Project
- Internships
- Student Clubs and Associations
- Group Coaching + Personalised Support and Guidance from a Mentor
- Visits to French institutions
- Climacité© project
Business Game
Carried out as a company games or a board games, students work in teams to tackle and solve real-life business issues relating to the Sustainable Development Goals (SDGs).
Academic Expatriation
- By choosing the Freshman International Path in the first year of the BBA International you will have the opportunity to study for 1 year at one of our 3 international partner universities (Singapore, USA or Australia)
- Academic expatriation to an international partner university, which is compulsory in Year 3 of the BBA International, gives you the opportunity to study for either 1 academic year at the same university (in pursuit of a double qualification) or 2 semesters at 2 different international universities; students who select an EU destination are eligible for an ERASMUS+ grant
Excelia and the Franco-German University (FGU): a choice of 2 destinations
Students on the BBA International can carry out academic expatriation either at the OTH Regensburg or at the University of Applied Science Fachhochschule Dortmund, with the opportunity of studying for a double qualification.
Find out more about Excelia-FGU partnership
Students selecting this track are eligible for a FGU scholarship.
3rd Modern Language
Right from Year 1, you have the possibility of studying a third modern language (from Beginner Level), with the choice* of Arabic, Chinese, Japanese, Portuguese, Russian or French (for international students).
*Depending on enrolment numbers
Humacité© Project
You have the opportunity to undertake 2 voluntary projects, in an NGO or an association, either in France or abroad. Such projects are unique features of Excelia, which is committed to educating students to become future managers who are socially and environmentally responsible and conscious of the importance of their role in society.
Internships
Carrying out company-based internships abroad is one of the important features of the BBA International. By the end of your studies, you will have acquired 12 – 15 months of real company-based experience.
Student Clubs and Associations
You have the possibility of getting involved in one of Excelia’s many clubs and associations (sports, culture, arts, etc.), enabling you to develop your skills and knowledge in a supportive and vocationally oriented environment. In addition, it is a great way to settle into school life and experience something unique.
Group Coaching + Personalised Support and Guidance from a Mentor
Throughout your studies, you will benefit from personalised support and guidance. The School offers workshops structured around personal development (self-awareness and self-assertion), communication tools (such as CVs and cover letters), understanding the job market, learning about different careers and developing your professional network. In addition, you will receive personal mentoring from industry professionals whose jobs reflect your professional project.
These mentors will help you to both evaluate the current job market and to develop your career strategy.
Visits to French institutions
As this programme is also delivered on Excelia’s Paris campus, we offer our students the opportunity to visit major French institutions such as the Senate.
Climacité© project
Through Climacité©, our students will have the opportunity to make a personal contribution to the planet. The aim of the project is to raise awareness and educate students on the issues of environmental protection and how to effectively address climate change.
Careers
Job opportunities after the BBA International
Our graduates go on to become Executive Managers in all sectors of activity, across the 5 continents.
Types of jobs:
- International Business Development Manager
- International Project Manager
- International Marketing Manager
- Digital Marketing Manager
- International Communications Manager
- International Product Manager
- Financial Analyst
- Business Analyst
- International Purchasing Manager
- Export Market Manager
What Excelia postgraduate programmes are available after the BBA?
- MSc in Management
- MSc in Marketing
- MSc in Finance
- MSc in Purchasing & Supply Chain
All the MScs offered by Excelia Business School are State-certified with a French Grade de Master.
In line with their personal projects, some of our graduates decide to continue their studies. Here are a few examples of our Alumni who have gone on to study on some prestigious programmes:
- Marie Louise Galoisy: MSc Supply Chain & Sustainability Management, Glasgow, Scotland
- Alexis Guimbaud: MSc Supply Chain & Sustainability Management, Glasgow, Scotland
- Aurèle Bachoux: Behavioural Economics, Paris-Sorbonne
- Pauline Hascoët: MSc Finance, London School of Economics and Political Science
- Arthur Chevrere Pocquet: MSc Finance, London School of Economics and Political Science
- Lisa Blanchard: DESS in International Studies (specialising in Culture, Conflict and Peace) at the University of Montreal
- Sadreddine Khechine: Msc in Digital Marketing at ESCP Business School, Madrid
- Robin Simeray : Msc in Corporate Finance & Banking at EDHEC
- Raphaelle Cario : Msc in Consulting & Strategy at EDHEC
Facts & Figures
Job seaking
find a job with an international dimension
secure a job contract before graduating
Salaries after a BBA International
average annual salary after 3 years in the workplace
Cost of studies
Tuition Fees
Students from within the European Union*
- Year 1: €12,400
- Year 1 BBA Freshman International Path: €15.000 + additional fees depending on chosen university
- Year 2: €12,400
- Year 3: €12,400
- Year 4: €12,400
* 27 European Union members: Austria, Belgium, Bulgaria, Cyprus, Croatia, Czech Republic, Denmark, Germany, Estonia, Finland, France and French Overseas Territories, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, The Netherlands, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden.
Students from outside the European Union
- Year 1: €12,400
- Year 1 BBA Freshman International Path: €15.000 + additional fees depending on chosen university
- Year 2: €12,400
- Year 3: €12,400
- Year 4: €12,400
Multiservice charge
Fee: €350
This one-off Multiservice fee gives access to the following services:
- Administration and support services
- International mobility insurance-assistance
- Reprographics credit (photocopying, printing)
- Unlimited access to all content on Exceliaprime Edutainment platform
- Personalised support and coaching from our Talent Centre
Financing your studies
International Students
For more information about the cost of studying
Calculate the cost of studying in France
Admission
Open to students with a minimum of 1 year post-High School education or international equivalent (60 ECTS). Personal motivation interview is carried out by internet via our dedicated platform (day and time of your choice).
Application fee: €50
Open to students with a minimum of 2 years post-High School education or international equivalent (120 ECTS). Personal motivation interview is carried out by internet via our dedicated platform (day and time of your choice)
Application fee: €50
Testimonials
