Fatiha NAOUI-OUTINI Research Active Faculty - Associate Professor
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    • Department
      Supply Chain, Purchasing & Project Management Department
    • Languages
      French, Arabic
    • Teaching specialisations
      Supply Chain Management, Logistics Management, Transport & Logistics Services, Méthodologie de Recherche Qualitative
    • Areas of research
      Supply Chain Management, Customer Service Performance (B2B), Purchasing and Supply Chain Management, Supply Chain Management & Innovation
    • Campus
      La Rochelle

    Biography

    Fatiha NAOUI-OUTINI is Associate professor in Management Sciences at Excelia Business School, member of CERIIM (Research Center in Managerial Intelligence and Innovation) and NIMEC (Normandy Innovation Market Business Consumption).

    Her research focuses on Supply Chain Management, Sustainable Supply Chain Innovation, Purchasing and Supply Chain, with a particular focus on buyer-supplier relationships and innovative ecosystems. Her work has been published in various management journals, including the Supply Chain Forum: An International Journal, the Journal of Innovation Economics and Management, the Journal of Enterprise Information Management, Innovations, Revue Management & Avenir, and the Revue Française de Gestion Industrielle , as well as in Edition Management & Société. She contributes as a reviewer to several academic journals, such as Management International Review, Journal of Industrial Management, and Logistics & Management. She is also associate editor of the journal of the Industrial Management Association (ARFGI).

    https://orcid.org/0000-0003-4680-8630

  • 2010

    PhD in Management Sciences, IAE de Caen Basse-Normandie, France

    2000

    Diploma of Advanced Studies in Management Sciences, IAE de Caen Basse-Normandie, France

    1999

    French University Master, Business Economics, Université de Rouen, France

  • 2011

    Research Active Faculty - Associate Professor, Excelia, La Rochelle, France

    2009-2011

    Assistant professor & Research Active Faculty, Excelia, La Rochelle, France

    2007-2008

    Research Contract, Excelia, La Rochelle, France

    2002-2003

    Temporary Lecturer and Research Assistant, Faculté de Droit et des Sciences Sociales, Poitiers, France

  • Journal articles

    OBEROI, P., NAOUI-OUTINI, F. (2024). Market Orientation Dynamic Capability—A Catalyst for Purchasers’ Core Competencies to Achieve Innovative Performance during Supplier Collaboration. Journal of Asia Business Studies, 18 (2).
    CARMAGNAC, L., NAOUI-OUTINI, F. (2022). Emotions and ends matter: Exploring the Practice of Sustainable Innovation Diffusion. Supply Chain Forum: An International Journal. doi:https://doi.org/10.1080/16258312.2022.2128693.
    NAOUI-OUTINI, F. (2022). Supply Chain 4.0 : rôles et opportunités de la gestion industrielle. Revue Française de Gestion Industrielle - RFGI, 36 (1), 3-6. doi:10.53102/2022.36.01.1112.
    EL HILALI, N., NAOUI-OUTINI, F., ORUEZABALA, G. (2020). Quand la capacité dynamique d’un écosystème devient moteur d’innovation collaborative. La singularité de l’écosystème textile au Maroc. Innovations - Cahiers d'économie de l'innovation, N°62 (2), 103. doi:10.3917/inno.062.0103.
    NAOUI-OUTINI, F., N.HILALI, "Innovative suppliers and purchasing function interaction", Journal of Innovation Economics & Management, , January 2019, vol. 2019/1, no. 28, pp. 171-192
    NAOUI-OUTINI, F., A.SIAU, "Fonction achats et supply chain management, entre collaboration et prédation : étude de cas", Revue Management & Avenir, August 2018, no. 102, pp. 129-149
    NAOUI-OUTINI, F., "Customer Service in supply chain management: a case study", Journal of Enterprise Information Management, October 2014, vol. 27, no. 6, pp. 786-800

    Chapters

    NAOUI-OUTINI, F. (2021). Management des Risques Fournisseurs dans le cas d’une entreprise industrielle de taille intermédiaire. Editions EMS.

  • Proceedings from scholarly meetings

    NAOUI-OUTINI, F. (2021). Advancing supply chain sustainability and critical studies. Colloque International Projet et Logistique (PROLOG).
    NAOUI-OUTINI, F. (2021). When suppliers innovate: a reverse logic of sustainable innovation diffusion. EurOMA.
    NAOUI-OUTINI, F., EL HILALI, N. (2017). Innovation fournisseurs et fonction achats : valeur ajoutée et/ou des freins. cas du secteur de location automobile., 30th IBIMA Conference. IBIMA Conférence.
    NAOUI-OUTINI, F., SIAU, A. (2016). Purchasing management and the “known or unknown” suppliers’ selection process: CIRC Energy case study., 28th IBIMA Conference. Seville: IBIMA - 28th conference.
    NAOUI-OUTINI, F., A.SIAU, "Le management achats: roles de l'acheteur et principales contraintes : étude de cas ", Colloque International Projet et Logistique (PROLOG), 2016, Agadir , Morocco
    NAOUI-OUTINI, F., E.BARBANCHON , "La fonction achats de production face à son intégration dans dans le supply chain management: cas de l'industrie aéronautique" in Logistiqua , Conférence internationale de la logistique et de supply chain management , 2016
    NAOUI, F. (2014). Les antécédents de la performance Supply Chain Management: une analyse au regard des achats internationaux., International Business Information Management Association, IBIMA Conférence (n°23). IBIMA Conférence (n°23).
    NAOUI, F., "Les déterminants de la performance du service à la clientèle dans une approche Supply Chain Management : Cas des Télécommunications" in Journée thématique Systèmes d'Information – Logistique et Innovation , Journée thématique Systèmes d'Information – Logistique et Innovation , 2013, Saint-Nazaire, France
    NAOUI, F. (2013). Customer service in supply chain management: a case study., Advances in sustainable and competitive manufacturing systems (pp. 1305-1321). International Conference Flexible Automation and Intelligent Manufacturing (FAIM).
    NAOUI, F. (2012). Les antécédents de la performance Supply Chain Management : une analyse au regard des achats internationaux. Journée de recherche achat international et chaîne de valeur.
    NAOUI, F. (2011). Customer Service Performance in the Supply Chain Management Dynamic: Telecom Industry Case Study., ICOVACS : International Conference on Value Chain Sustainability (n°4). ICOVACS : International Conference on Value Chain Sustainability (n°4).
    NAOUI, F. (2011). Les déterminants de la performance du service à la clientèle dans une approche Supply Chain Management : étude de cas., IBIMA : International Business INformation Management Association Conference (n°17). IBIMA Conférence.
    NAOUI, F., "Customers service in the supply chain management dynamic: automotive case study", European Institute for Advanced Studies in Management, 2010, Bruxelles, Belgium
    NAOUI, F., "The Supply Chain Management Implementation Constraints: Telecom Industry Cas Study." in The International Conference on Flexible Automation and Intelligent Manufacturing, Advances in Sustainable and Competitive Manufacturing Systems, no. IV, pp. 1305-1321, 2009, Middlesbrough, United Kingdom

    Papers presented at academic or professional meetings

    OBEROI, P., NAOUI-OUTINI, F. (2020). Market Orientation—Purchaser’s Core Competency to Achieve Innovative Performance during Supplier Collaboration. Journée de Recherche en Supply Chain et innovation.
    NAOUI-OUTINI, F. (2020). Supply chain and BtoB collaboration perspective – the cornerstone of the global supply chain: an exploratory study. ICHSCL (International Conference on Health Supply Chain and Logistics)- Barcelona 5-6th March 2020.
    OBEROI, P., NAOUI-OUTINI, F. (2019). Market Orientation-a catalyst for achieving innovative performance for purchasers during supplier collaboration. Prolog.
    NAOUI-OUTINI, F., "Customer service performance in the supply chain management dynamic: Telecom Industry Case " in Study International Conference Partner’s, La Rochelle Business School, 4-5-6 février, 2014, La Rochelle, France

    Published cases with instructional materials

    KIROVA, V., NAOUI, F. (2013). La politique de distribution de Léa Nature - Comment rendre le bio accessible au plus grand nombre de consommateurs ?. Centrale de Cas et Médias Pédagogiques.
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