11th BMM-EMAC Biennial International Conference on Business Market Management

May 22nd 2025 to May 24th 2025
Excelia Business School, Paris Campus, France

Theme: Generating sustainable business markets 

  • From May 22 to 24 2025

  • At Excelia Business School, Paris Campus

 

Welcome to the 11th BMM-EMAC Conference hosted by Excelia Business School, at its Paris campus (France). 

 

The 2025 BMM-EMAC Conference is a unique opportunity to discuss academic papers in-depth before attending the 2025 EMAC conference, hosted by ESIC University, Madrid (Spain), May 25-30.

Excelia Business School Faculty being recognized for its expertise in sustainability issues, we theme the 11th BMM-EMAC conference: ‘Generating sustainable business markets’. 

Having a systemic view on sustainability issues, we invite researchers and PhD students from all management disciplines to attend: B2B marketing, finance, purchasing and supply chain management, strategy, economics…

 

Important dates

  • Submission opening: December 1, 2024

  • Submission deadline: February 24, 2025

  • Accept/Reject notifications: Mid-March, 2025

  • Registration opening: October 2024

  • Registration deadline for presenting authors: April 22, 2025

CALL FOR PAPERS

A transdisciplinary conference

Generating sustainable business markets being a global strategic issue for any B2B company, we propose to adopt during this BMM-EMAC Conference a transdisciplinary approach to this issue. 

We thus encourage papers in B2B issues in all facets: sustainable customer-supplier relationships, sustainable supply chains, sustainability and ethics, sustainable finance for sustainable marketing, developing sustainable suppliers networks to comply with B2C customer’s demand, sustainable innovations, managing sustainable brands with suppliers, reconsidering value co-creation with customers, new business models for a more sustainable world…

We also favor papers with a strong managerial impact.

Scientific committee

  • Elsa Dessaigne, Excelia Business School, Tours, (France),
  • Elham Ghazimatin, University of Stavanger (Norway),
  • Vishal Kashyap, University of Graz (Austria),
  • Michael Kleinaltenkamp, Freie Universität Berlin (Germany),
  • Excelia Business School Faculty
SUBMISSION

We invite you to submit extended abstracts, full papers, and special sessions proposals by February 24, 2025.

Submission format

  • Extended abstract: 3-5 pages, excluding references, tables, and figures
  •  Full paper: maximum 25 pages, including references, tables, and figures
  • For all documents:
    - File type: PDF
    - Page layout: A4 size page formatting, 2.5 com margins on all sides
    - Font: 12 point, Times New Roman, except for main title: 14 point, Times New Roman
    - Text: double spaced, justified
    - All author identifying information must be removed from the document’s file properties

Online submission

  • All submissions should be made to [email protected]
  • The deadline for submission is February 24, 2025. The submission link will open December 1, 2024.
  • You will receive a confirmation e-mail after your submission

Conference fees 

(subject to the validation of your paper) 

  • 400 €: standard registration
  • 225 €: PhD students
  • 120€: practitioners without gala dinner
  • 220€: practitioners with gala dinner

Authorship

  • Correspondence will be directed to the submitting author
  • The corresponding author will receive notice of acceptance or rejection
  • If there are multiple authors, the presenting author must be indicated
  • An author can be listed as presenter of only one submission, but as coauthor of multiple sessions
  • Accepted submissions are not included in the program until the presenting author has registered

Reviewing

  • When submitting an abstract or a paper, we kindly ask you to indicate whether you are willing to provide a short review of submissions of other authors
PROGRAM

The final program with detailed sessions will be available on the website by end of April 2025.

Thursday May 22, 2025: welcome afternoon

  • 2 – 6 p.m: registration and welcome coffee
  • 7 p.m.: welcome dinner

Friday May 23, 2025 : Paper presentations

  • 9 - 10.30 a.m.: roundtable with a keynote speaker 
  • 10.30 – 11 a.m: coffee break
  • 11 a.m - 1 p.m: paper presentations
  • 1 – 2 p.m.: lunch
  • 2 – 4 p.m: paper presentations
  • 4 - 4.30 p.m: coffee break
  • 4.30 – 6 p.m: paper presentations
  • 7.30 p.m: gala dinner

Saturday May 24, 2025: Paper development workshop with practitioners

  • 9:00 – 10:00 a.m: Practitioners share their primary challenges in implementing sustainable strategies.
  • 10:00 – 11.30 a.m: Breakout sessions where researchers and practitioners collaborate and discuss these challenges.
  • 11.30 a.m – 12.30 p.m: Plenary session to present potential research ideas and outline a timeline for future projects.

Billetterie Weezevent

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